Carnival Blog - Social Media

This years Think Visibility conference was one that the team were really looking forward to for a number of reasons. Firstly, Jackie was selected to be one of the speakers, secondly, we were one of the sponsors of the event and thirdly, we knew it was probably going to be the best one yet. We weren't disappointed and yet again came away with some fantastic tips and the chance to meet up with old and new friends alike. We would like to have attended all the presentations but this just wasn't possible, so this post is a round up of just some of the highlights. For more in-depth reviews of the day I recommend the following: Read the rest of this entry »

These days, there are hundreds of social networking websites available online – finding old friends or sharing interests with others is a major factor in their popularity. Many, many internet users have joined at least one of these social networking sites with one of the biggest being Facebook. If you own a business and you are targeting an 18 to 25 demographic to sell your products, Facebook could provide you with a ready market. The great thing about Facebook is that it provides tools that can be used to effectively market your products and services, as standard. With over 62 million users worldwide, that’s a lot of potential clients to do business with. So, here are a few tips that can help you use this phenomenal site to market your products and services for free. Read the rest of this entry »

Contrary to those that know me, I don't really believe that Twitter is the best thing to happen to internet marketing ever....honest. However, I do think it has an incredibly important part to play in an holistic search marketing campaign, if used with some thought and a clear strategy. Primarily a communication tool, ironically this represents both Twitter's greatest strength and also its greatest weakness. Anyone with internet access can open an account in under a minute and tweet about anything and everything - and they usually do. The perception that Twitter is where people tweet about what they've just eaten is based on fact (hell, even I've done it!) but that doesn't mean that serious users should shy away from participating. On the contrary, the fact that people are actually using Twitter at all means that anyone serious about internet marketing should be part of the process too. Why wouldn't you want to promote your service or product in an arena where literally millions are ready to listen? However, having millions ready to listen means there are millions of other Twitter accounts to compete against - so how do you make yourself or your client stand out from the noise? Read the rest of this entry »